Swimmer-Owned PSA Pro Tour Planned For 2018 In Direct Challenge To FINA

Caeleb Dressel - a bullet ricocheting through the sprint ranks to the top in 2017 - by Patrick B. Kraemer

On a day when FINA added a relative morsel and crumb to its World Cup prize money in response to pressure from swimmers and others, the head of the World Swimming Coaches Association has appealed to athletes to stand together and take ownership and control of their own destiny, decision-making and money earning power. Part of the challenge is to own their own assets, namely the rights to their own images and through holding as strong stake in the events in which they play the starring role, the appeal suggests. In an open letter to swimmers around the world, John Leonard explains the importance of the fledgling Professional Swimmers Association (PSA) and what he means in the title of his missive:  “Our Unity is Our Strength” and pledges a stake of 49% of all income from a PSA Pro-tour to athletes in prize money.

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On a day when FINA added a relative morsel and crumb to its World Cup prize money in response to pressure from swimmers and others, the head of the World Swimming Coaches Association has appealed to athletes to stand together and take ownership and control of their own destiny, decision-making and money earning power. Part of the challenge is to own their own assets, namely the rights to their own images and through holding as strong stake in the events in which they play the starring role, the appeal suggests. In an open letter to swimmers around the world, John Leonard explains the importance of the fledgling Professional Swimmers Association (PSA) and what he means in the title of his missive:  “Our Unity is Our Strength” and pledges a stake of 49% of all income from a PSA Pro-tour to athletes in prize money.

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